Jargon, corporate-speak, coined-terms – have always seemed to me to be words people toss out to sound smarter, more in tune and a cut above the hoi polloi.
In reality all they do is obfuscate clear, concise communications. And in PR and Marketing aren’t we all about clearly getting across the point?
So, in the category of words I love to hate the winners are:
Circle Back – it doesn’t mean a thing. It ...
The Miami section of Compassion and Choices has selected Tenbrook Associates Marketing & Public Relations to create their digital footprint. This process includes designing and building their website, implementation of search engine optimization, creating an e-newsletter and implementing an awareness campaign.
Compassion & Choices is the leading nonprofit organization committed to helping everyone have the best death possible. For over 30 years they have provided free consultation, planning resources, referrals and guidance, and across the nation to protect and ...
A PR/Marketing Firm brings a lot to the table. For starters, we manage the way the public (which includes your current and future clients) perceives you and your business.So, why is it important to have a PR/Marketing Firm manage your appearance?
1. PR is Marketing. At the end of the day “it is what it is.” Just like hiring a graphic artist to design your company logo, you need a PR/marketing firm ...
People who know me think I can just walk into a room and – viola – I’ve made a new business acquaintance. Nothing could be father from the truth. You see, I hate networking!
So, over the years I’ve put together a little routine that works for me – and I’m egotistical enough to share it with you.
First, I dress appropriately for the event. No one ever begrudged someone for being slightly ...
American Trust Insurance has selected Tenbrook Associates Marketing & Public Relations to build awareness of their successful 20 year old insurance agency in today’s digital marketplace.
American Trust Insurance is a family owned and operated independent insurance agency that prides itself on professionalism, personal service and working with their clients to provide the most comprehensive coverage at the most affordable prices.
American Trust Insurance is a proud member of the Latin American Association of Insurance Agencies and the ...
No matter how beautiful your website is, how perfect your key words, or how great your current ranking — Google is now ranking websites on their mobile friendliness. In the world of SEO this major change has been nicknamed “Mobile-geddon” because of how “apocalyptic” it could be for millions of websites. Is yours one of them?
When was the last time you viewed your website on your iPhone, android phone, or tablet? Weirdly positioned graphics, off center text, anything that makes ...
…and why it is crutial to your continued success
The bottom line is Public Relations gets the word out about you, your company, your products and services to those who could potentially buy from you. Here’s how it’s done:
Brand Awareness – Public Relations is recognized as the most effective way to build brand awareness. It allows you to share much more detail about your product, service or company to your target audiences.
Business To Business Outreach – PR firms have connections they ...
The Town of Medley Chamber of Commerce has elected Andy Abbate as its Vice President and member of the Executive Committee. Mr. Abbate and Medley Mayor Roberto Martell founded the Chamber in 2010. The mission of the Chamber is to provide a unified voice for the business community and actively encourage the growth of the Medley business community.
Mr. Abbate is President of Tenbrook Associates Marketing & Public Relations and has long been active in the community serving with distinction ...
Geeki Girls has named Andy Abbate, president of Tenbrook Associates Marketing & Public Relations, to their Board of Directors. Geeki Girls was founded with the mission to encourage middle and high school aged young women to pursue careers in technology, science, math, engineering and the arts. Their signature program, GeekiWood, provides creative, interactive programs and events demonstrating how these fields are relevant to their everyday lives.
Mr. Abbate has long been active in the community serving ...
It’s holiday time and many of us will close up and enjoy the long weekend.
Maybe you’ll take the family to the beach, go on a quick “getaway” vacation, watch fireworks or enjoy a good ‘ol BBQ.
Why not take advantage of the extra time off to polish off a vital marketing chore that’s often neglected? If you haven’t updated your website and social media accounts in a while, this long weekend is the perfect opportunity to re-energize them. Do you have ...